Zsófi’s primary area of interest is blurring the line between real and unreal, thus focusing on digital pattern cutting and fabric recreation.
Growing up, I have discovered a virtual world through video games where I could express myself freely without any pressure and judgement. Since fashion has always been my favourite form of self-expression, it just seemed natural for me to look for opportunities to combine the two.
‘My Dear Mother’ is an empowering womenswear collection honouring multigenerational Hungarian heritage and representing the aspects of constantly being on the go. Growing up in a European country with inspiring and powerful parental figures, travelling had an important place in my family dynamic. To evoke the confidence and power described in my concept, I decided to mix masculine and feminine elements to create strong silhouettes.
Movement holds great significance in my collection: All garments flow with the wearer and create a big impact in the space they move through. The colour palette heavily consists of dust-like beige, and a rust-like orange that mirrors aged paper. This is reminiscent of old letters that have travelled in both time and distance around the world.
To fuel my love for technology, I have mainly based my collection in the ever-evolving digital scene and created virtual fashion with a focus on knit. By digitally recreating knit pieces that I have physically sampled and manufactured, I am venturing far into a digital world that awaits me. Due to my keen interest in virtual fashion in the gaming industry, I have extended my collection into a collaborative project with VFX artist Joe Habgood to create a virtual catwalk showcasing my collection.