I am a visionary designer who is deeply committed to creating fashion that is sustainable, regenerative, and respectful of the natural world. Drawing inspiration from the ecosystems and communities around me, I have created a collection that challenges the conventional fashion industry's linear and unsustainable approach.
I let natural dye and traditional craft lead my textiles and drew inspiration from farming smocks and the woman’s land army for my pattern cutting. My work demonstrates the importance of taking a holistic approach to fashion, one that considers not only the aesthetic qualities of clothing but also its environmental and social impact. My collection is a powerful reminder that fashion can be a force for positive change in the world.
Inspired by the natural world and communities around me, this collection highlights the urgency for new circular and regenerative fashion systems. We must tackle climate change and reverse the severe damage on the earth, caused by unsustainable farming, and the commercial use of man-made synthetic fabric and dyes.
Regenerative fashion is essential to rebuild and protect soil health, leading to improved ecosystems, a better biosphere, higher crop yields and greater carbon capture.
I researched pioneers like William Morris to inform my silhouette and textiles, as he rejected the commercial methods and instead opted for the artistic quality of natural dyes. I used Woad; an ancient and traditional blue pigment, coreopsis flower which I sourced from a local regenerative farmer, and avocado. This enabled me to develop a varied colour palette from the three primary plant pigments and explore the unlimited range that nature offers. Quilting and print from bundle dyeing became an integral part of my textiles as an ode to the traditional crafts, but also as a way to reflect on the varying volume and shape found in the natural wildlife and forests around me. I have taken inspiration from the shapes of trees, the heart root system, and traditional farming smocks and overalls to create unique silhouettes, creating a connection between the natural world and the clothing we wear, which is important in helping consumers understand the impact of their choices.