About Me
Hi! I'm Katie, a Fashion Communication graduate from NUA.
I’m a visual communicator specialising in fashion publications and branding that tap into the zeitgeist. I’m inspired by trend developments and industry insights, global issues, fashion history, travel and culture. My passion for research and fashion news champions physical and cultural experiences.
I am a proactive and dedicated creative, willing to gain new skills. My love for fashion publications and editorial design has been supported by my new-found enthusiasm for branding. Utilising my thorough research skills, I consider brand identity and consumer values in a 360° capacity. I aim to create fun and eye-catching content, creating physical and digital collage to convey specific messages and feelings. I have expanded my skills in fashion writing, creative direction and graphic design as a result of my final major project.
INSPIRATION
How fashion history, cultures and traditions are reinterpreted in contemporary design.
My love for travel and fashion inspired my FMP. From the cost-of-living crisis and global pandemic, consumers have a desire to escape everyday life and digitalisation and explore. Fashion now focuses on escapism and freedom, but also conscious design. I wanted to convey my enthusiasm for learning about different cultures and their histories through a visual and written publication, combining fashion and travel together in a coffee-table book inspired by Maison Assouline and Jacquemus' Images.
Greece became the focus of my publication, Hellene. From my experiences of lesser-known areas, such as the Peloponnese, and archaeological sites Ancient Messene and the Acropolis, I wanted to explore how the country continues to influence the likes of Dior and Versace. From research, I found out about local and emerging brands and the embedded approach of their heritage to sustainble craftsmanship. Hellene aims to convey this sense of discovery, urging consumers to explore authentic fashion identities.
MY WORK
PORTFOLIOS
Pleats Please: Styling and Creative Direction
Pleats Please: Styling and Creative Direction
All That Glitters: Product Photography and Styling
Hellenic Heritage: Styling and Creative Direction
Guide to Greece Editorial Design
Hellene Slipcase Mock-Up
Consumer Profile
Greek Fashion Figures Collage
Made in Hellas Collage
Dior and Versace Collages
Marble Marvels: Photography
Hellene Digital Presence
DETAIL
Hellene & Sartorial Societies: Discovering Custom-Made Fashion
Throughout university, I subconciously incorporated elements of fashion history and the current zeitgeist into my projects, from London's Swinging Sixties to the influence of Copenhagen-based brands. Sartorial Societies is a proposed collection of annual coffee-table books discovering the relationship between cultural civilisations and fashion design. Named for the communities that formed them, each edition showcases a different civilisation’s influence on historical and modern fashions. Hellene delves into the rich history of Greece and contemporary approaches to traditional craftsmanship. Combining travel and style for creative female millennials, Sartorial Societies educates, entertains and inspires via guides, editorials, still-life, collage, interviews and features. By considering a range of paper types and textural elements, such as debossing, the series presents an immersive tactile escape into culture and tradition in the face of travel restrictions due to the pandemic and cost-of-living crisis.
"Beauty, high art and civilisation are timeless" - Madame Grès "Fashion, in sum, is born of a dream, and dream is an escape" -Christian Dior
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