Jessica was inspired by the influence sport and exercise has in her family’s life, specifically her Grandma’s love for tennis. Paying homage to Women who marked change within sport, she also wanted to show the inequalities that still exist in sport today.
To create work which people feel empowered in motivates Jessica. With this collection she created body positive wear that was fun, functional and comfortable to allow women to achieve their best whilst feeling their best. This collection also adds to the ongoing conversation about the gender divide in the sporting world.
The 1920’s was a period of time when women's sportswear changed from restrictive to functional wear, this change has inspired the collection's silhouettes and detailing. Wanting to highlight the inequalities still existing in the world of sport today, space has been manipulated to evoke conversation and about the gender divide within sports.
The graphic prints have been inspired by classic Art Deco designs blended with feminist symbols. The playful colour palette brings forward the idea that women can be feminine at the same time as being serious, strong and powerful athletes. Garments have been sculpted to highlight the contours of the body creating this body positive collection of functional sportswear.
Sportswear detailing has been used throughout this collection. Stretch lycra has been the main fabric throughout, design features in contrasting colours, aesthetically representing restriction whilst allowing the garments to be more functional. Engineered digital prints and block colours on pleats, creating change in appearance as the garments move. Border prints have been used to highlight tiered layers. Functional pockets have been designed to best aid the flow of a game of tennis. Printed mesh and sheer fabrics have been used to allow the distorted view of the garments below to signify that although the world of sport has changed there is still not full transparency or equality. Stretch binding has been used to allow negative spaces within the collection to be created. Cord and toggles have been used to allow change within garments so they are able to be adapted to manipulate space.