Eve-Elodie Metcalfe is a British fashion designer from the North West of England. Specialising in womenswear design, Eve-Elodie works with sustainability at the forefront of all her creations, designing durable pieces with an air of whimsy.
Her work encourages embracing your individuality, your quirks and not taking yourself too seriously.
Eve's graduate collection ‘Late Night Double Feature’ pays homage to the cheesy B-movies of the 1950s, old-school horror comics and the low budget scares that continue to influence pop culture today.
These forms of media at the time typically conformed the portrayal of women to sultry seductresses or doting housewives. The collection was designed to challenge these stereotypes, with non-traditional silhouettes, contrasting oversized with formfitting shapes.
Fashion is one of the world’s largest industrial polluters, and as a new generation designer, one of Eve’s core values is to find more ethical and environmental ways of designing that won’t further this pollution and may provide small solutions. The initial research that inspired the collections ethos was presented as a dissertation under the title: Environmental and Social Factors Affecting the Fashion Industry Amidst the COVID-19 Global Pandemic. The dissertation reflected on the ways in which the pandemic forced the industry and consumers to change the way we explore fashion, encouraging a new wave of creativity and practical problem solving. Eve-Elodie put this ethos into action in her collection, using mostly donated fabrics or offcuts, and utilising any fabric scraps she produced as wadding for the 3D features of her collection.