Annie Abercromby is a creative who specialises in fashion styling, fashion design and image making, a creative who sees beauty within chaos, celebrating the disorder through a contemporary and creative approach. Annies research reflects a personal connection around religion that’s so deeply rooted within her family upbringing.
Studying fashion communication, I found exploring my own narratives growing up Scottish from a working class background, exploring religion, sectarian stereotypes and endless bigotry, I noticed are still so present in todays society, that needs brought to light. The nostalgia is packed with unforgettable memories and emotion from areas growing up; old man pubs, football and the locals, with a focus of designing and creating garments with a direction that educates. Glasgow was- and is still now- very much of a working-class city and I feel compelled to provide a proper insight to the background
INSPIRATION
My documentary style publication ‘Milton’ is centred around the societal issues of religion and the unique identities each one holds that comes with our upbringing, aiming to educate on a modern day Catholic experience.
My research holds invaluable imagery and information regarding my own personal family, the main focus and underpinning presence throughout however is Barry Abercromby exploring the notion of a man who’s talents have been impacted, his loss of faith and how his own ‘modernised social standards’ have created a chaotic atmosphere towards his own identity, full focus of trying to understand this mans lifestyle.
DETAIL
“This land is your land, this land is my land’ reflects the divide between two Scottish football clubs Celtic and Rangers, deeply rooted in history, identity and politics, Rangers traditionally viewed as the club of the Protestant British community in Scotland and Celtic viewed as the Catholic Irish population. A unique style reflection I juxtaposed several football jerseys by up-cycling each garment, the hybrid garments created interesting visuals building upon the narrative and dialog between teams that would usually never be seen together. Combining opposing teams and cultures to break down stereotypes projecting the issue of sectarianism, working against sectarian behaviour through a creative approach to tackle forms of discrimination of hatred and bigotry based on religion that appears to be embedded in Scottish culture. Pushing forward a modern football culture taking fashion and personal style too new levels, while showcasing and celebrating female representation pushing for greater inclusivity.