For the second year running, Boux Avenue are proud sponsors of Graduate Fashion Week, holding a GFW Live! talk on Sunday the 4th of June. Debby Duckett, Buying Director at the high-street lingerie retailer, discussed with us the key components behind lingerie buying and shared career advice with the students.

This talk was an eye opener into the world of lingerie buying, as well as a glimpse into the realm of retail and design. This discussion was lead in a way to give insight into how Debby started as a “baby buyer” who grew into a Senior Buyer for brands like Topshop, Primark, Dorothy Perkins, and how she reached where is now as Buying Director of Boux Avenue. With 25 years of experience in lingerie, the best advice given was for young talents to “stay firm to yourself, and love what you’re doing”. There always comes a time in any student, or designer’s life where things may not go to plan, and “something is always going to be around the corner”, but in the end if you stick to what you believe in anything can be achieved. Any aspiring designer, student, creative, or buyer will be faced with many exciting opportunities in their career.

This inspiring talk was held by Debby Duckett who will be a judge on the panel of the Boux Avenue Lingerie and Swimwear Awards, alongside COO of the brand Alex Paphitis and Head of Marketing Caroline Rothwell.

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Words by Maisie Taylor