L’Oréal Professionnel, the leading manufacturer of professional colour, haircare and styling products are proud to be sponsoring Graduate Fashion Week 2017 as official hair sponsors.
Hair has always been a hugely important fashion statement and stands equally alongside fashion design in creating a total look. At the head of both trends and technology, L’Oréal Professionnel products are a staple backstage at the biggest shows in the hands of top stylists; with strong links to the most prominent designers, photographers and magazines, raising the profile of the industry.
Working with GFW provides the opportunity to develop the creative strength of young talent from the hairdressing industry alongside the unique talents of emerging fashion designers.
The L’Oréal Professionnel Portfolio session team comprises over 25 young hair stylists from the UK’s top salons who work tirelessly backstage creating the latest catwalk hair for the 20 college and final gala awards shows.