Founded in 1981, Inter City Group has over 30 years’ experience within the licensed product division; committed to extending brand presence globally through distribution networks in over 60 countries. Over this time we have built an enviable brand portfolio working with a wide and varied range of both fashion and lifestyle brands. 

Our underlying philosophy is that successful product ranges start with good design and product development. With that in mind, we have recently developed our own watch brand; Daisy Dixon London. 

Since bursting on to the scene last year, Daisy Dixon has been making its mark on the UK fashion circuit as the go-to watch brand to suit every woman’s style needs. Taking inspiration from the catwalk, the brand captures the most fashionable watches in the market, translating high fashion into stylish and accessible designs with a timepiece to suit every mood and occasion.

Where fashion lives, Daisy Dixon thrives so the sponsorship of Graduate Fashion Week is a natural association for the brand, celebrating our joint passion for fashion!